Historical Advertising in the GWA-AdZyklopaedie
Historical print ads
AdHistory, the historical ad archive of the GWA-AdZyklopaedie, contains more than two million ads from the last 50 years. There are ad motifs
from over twelve countries available. Clients can launch targeted searches for historical ads and find the material they are looking for without any effort. The archive helps revive the flair of past eras as well as understand the evolution of tendencies in advertising through concrete examples
.
Print ads are sorted in AdHistory according to the following factors:
 Company
Brand
Product
Ad size
Edition
Color Historical TV commercials
AdHistory is digitally completed through the historical TV ad archive.
This historical database is based on the Cut & Copy Archive that contains more than 100,000 TV ads that have been systematically collected since 1960. This allows you to research TV campaigns from past decades without major effort.
You can search TV History according to the following criteria:
Company
Brand
Product
Spot length
Recording date and channel
Storytext
You would like to know more about a certain company's brand history? You are
looking for old TV commercials back then when Twix was still Raider? We will be pleased
to help you with your individual search. Feel free to contact us and talk to our advisers.
References:
Among others, the following media productions are supported with material from AdHistory:
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