TV real-time capture

AdVision uses specially developed recognition software to record broadcast data from TV spots. Circulations and commercials are transferred to the database in 24/7 real time, and new spots are incorporated with a delay of ten minutes. In this way, we were able to identify over 12 million TV circuits in 2021. The collection of this data with a very high level of granularity allows you to attribution down to the second spot down to the level of a single spot.

Clone of Automatic alerts

Thanks to the alert function, you will always receive the latest updates for your own circuits as well as those of the competition. In addition, you have the option of generating and downloading the research carried out directly in zBoost as a competitor report in your company's own CI.

Automatic alerts

Thanks to the alert function, you will always receive the latest updates for your own circuits as well as those of the competition. In addition, you have the option of generating and downloading the research carried out directly in zBoost as a competitor report in your company's own CI.

Identify your potential

zulu5 not only provides you with insights into the delivery chain, but also on a product, campaign and brand basis. On the one hand, the tool helps you to analyze the strategy of your competitors and to identify new marketers, advertisers and publishers. On the other hand, it enables you to check your own position in the digital advertising market.

Advertising campaigns in real time

zBoost is an innovative crawler tool for websites that crawls all relevant programmatic display and video campaigns in real time. You not only receive campaigns including screenshots, but also a complete overview of all players involved in the delivery chain - from the final display to the creative server.

Detailed expert analyses in Excel

One way of linking up the AdVision OLAP Cube is exporting the data to a PowerPivot in Microsoft Excel. This unites two advantages: a known system environment with little training efforts and complex analysis options for experts.